Let’s Work Together
Have a Crack connects brands with an established Australian audience through long-form, story-driven YouTube content.
I'm Shayne Mostyn, the creator behind Have a Crack. My videos are built around camping, adventure, regional Australia and the conversations and experiences that happen along the way.
My audience doesn't come to Have a Crack to watch advertisements. They come for the story. That's why the partnerships that work best are the ones that fit naturally into what I'm already doing.
Rather than dropping a product into a video because an integration is due, I work with brands to find opportunities where their brand genuinely belongs in the story. That might be a single integration, an adventure or project built around a natural use case, or a longer-term partnership where the brand becomes a familiar part of the channel.
The story comes first. The brand fits into it.
HAVE A CRACK BY THE NUMBERS
300K+
MONTHLY YOUTUBE VIEWS
87.9%
MALE AUDIENCE
75.4%
AUSTRALIAN AUDIENCE
85.8%
AGED 35+
LONG-FORM CONTENT MADE TO BE WATCHED
62.1% of Have a Crack watch time is viewed on TVs.
WHAT BRANDS SAY
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WUBEN - Easy Carry Light Innovator
Shayne is a trusted and highly cooperative partner and Wuben is honored to work with Shayne (Have a Crack channel owner). We are influenced by Shayne's positive attitude and work ethic.
If you are looking for a partner to work with, Shayne is a great choice and will bring you the best of both worlds.
Alan Declon
Business Partnerships - Wuben
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LETWESAF
Working with Shayne has been an absolute pleasure from a brand perspective. As an influencer, he truly serves as a bridge between the brand and the audience — communicating our product’s value in a relatable and trustworthy way.
As a professional video creator, Shayne goes above and beyond. He takes time to fully experience the product before filming, often even researching details we didn’t provide. This level of preparation shows genuine respect for both the brand and his audience — especially those who might actually consider purchasing the product.
After the video goes live, he actively engages with viewers, thoughtfully replying to questions and comments. His initiative, responsiveness, and video production quality easily place him in the top 3 of all partners we’ve worked with.
Honestly, we can't imagine any brand not wanting to work with him.
Kobin - LETWESAF
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JACKERY
Working with Shayne Mostyn has been a great experience. His video content is creative, high-quality, and presents products in a natural and engaging way that fits his unique style. He’s responsive, reliable, and always delivers on time. A truly trustworthy partner!
JZ - Jackery Australia
WAYS TO WORK TOGETHER
LONG-TERM PARTNERSHIPS
Ongoing partnerships that build genuine familiarity with a brand through repeated, natural use across Have a Crack.
VIDEO INTEGRATIONS
Paid integrations within appropriate videos, built into the story rather than interrupting it.
PROJECTS & ADVENTURES
Partnerships built around a particular trip, challenge or project where the brand has a genuine role in the journey.
DEDICATED CONTENT
Dedicated videos where there's a strong story or useful idea that deserves a video of its own.